3 Reasons Why Your Website Should be Mobile Friendly

It’s clear that mobile devices are a force to be reckoned with, impacting everything from how we shop to how we pay bills. With clear evidence of this overwhelming truth, it behooves any business owner to make sure that their website is optimized for mobile friendliness. Failure to do this is absolute proof that there will be many sales and opportunities that will be lost. However, if this piece of information isn’t enough to convince you, there are three compelling reasons that will.

Google Favors Mobile-Friendly Websites This fact is big enough to trump any other strong argument for a mobile-friendly website. As of April 21, 2015, Google tweaked its search algorithm to give mobile-friendly sites enhanced search rankings. This change has had a worldwide impact on all searches in every language. This change has also greatly improved the ability for mobile users to get optimized relevant search results across many different mobile devices. If you’re reading between the lines you understand that any site that’s not mobile-friendly stands to lose some of its visibility and ranking.

Mobile-Friendly Site Architecture is Cost Effective Mobile-friendly website architecture can adapt based upon different screen sizes with the use of a solitary source code for a web page, as well as a single substance administration framework. Mobile friendly websites are designed to adjust to varying screen sizes without the use of a lot of different codes. (https://www.studio98.com/5-reasons-website-mobile-friendly/) Mobile-Friendly Sites Provide a Better UX Mobile users are fickle. They aren’t going to wait around for a page to load or stumble around an awkward website without getting what they want or need. Much of the time, you have less than five minutes to make an impression on a mobile user, because mobile devices essentially make life more information accessible, quicker.

 

If your website can’t deliver that kind of experience, on any device, you stand to lose a lot of new and existing users. If the screen is difficult to see and requires a lot of scrolling and other adjustments, many mobile users will readily scrap your site for a more user-friendly one. The mobile device has revolutionized the way we live and conduct business in today’s word. You must be prepared to adapt and adjust to follow this wave if you don’t want your business to get left behind. A mobile-friendly website is well worth the time and the effort it would take to optimize it.